Lajja
Client:
Lajja – USA based Women Apparel
Services:
Brief:
The US based clothing Brand assigned us the task of creating a distinctive Corporate Brand Identity for their label. They wanted to redefine the charisma of Eastern wear to the South Asian Diaspora with an Ethnic Brand name, impactful Brand Strategy and a tasteful Corporate Business representation.
Solution:
We crafted a strong Brand Identity and an interactive Web presence with the right understanding of how to position the Eastern wear Brand in the focus of the International Market. The vision enabled us to come up with a distinctive and innovative Brand Persona for the newbie. Our Team managed to curate minimalistic and subtle Collateral designs, Logo design, Social Media presence and interactive Website design.
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